Episode 316: Naming Your Church Plant

Pick your church name to reflect your unique church vision. 

In Episode 316 of the NewChurches Q&A Podcast, Daniel and Todd continue their mini series where they answer questions submitted via Office Hours, a perk of being a Plus Member. On this episode, they discuss points to consider when naming your church plant. Here is today’s question:

Do you know of any research we can reference to help in naming a church plant? We have a name and domain that is very signifiant to our identity and DNA. But, we fear that the name may be a hinderance to an unbeliever that may see a Facebook or Instagram ad. 

In This Episode, You’ll Discover:

  • Ways to formally research the possible effectiveness of church names
  • Ideas to preform your own informal research using the people around you
  • Things to consider when choosing a name for your church plant 
  • Why you should trademark your church name 

Shareable Quotes (#NewChurches):

  • “Pick your church name to reflect your unique church vision.” – @danielsangi
  • “Your core values need to be so articulate and clear that people can read them and decide if they want to be a part of it or not.” – @danielsangi
  • “In naming anything, you need to do the middle-school boy test: How can it be shortened? Is it an awkward acronym?” – @danielisangi
  • “The last thing you want to do is drop a thousand dollars on branding and find out the name doesn’t work.” – @danielsangi
  • “You have to be really careful what you name your church.” – @ToddAdkins 
  • “If you think the name is going to be offensive in any way, don’t use it.” – @daniesangi
  • “Google your church name.” – @danielsangi
  • “Trademark your church name.” – @ToddAdkins
  • “Buy as many URL’s for your church name that you can.” – @danielsangi

Additional Resources:

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